The Benefits of Social Media Automation
Imagine every time you just did ONE thing online such as:
- Write a Blog Post
- Upload a video to YouTube
- Post to a Facebook Page or Group
- Post something on Instagram…
- ANYTHING!
…that ALL your various Social Media accounts automatically were updated too. It’s kind of mind-blowing but it can be done. It just takes time to set up but then runs on Auto-pilot.
First I want to show you a platform that does all this for Free then I’ll add some Low Cost options that take some of the set-up work out of the equation.
The benefits of course are not just repurposing the same content across multiple platforms instantly but also to backlink to your original content to help your posts and videos rank higher in Google etc.
What is IFTTT?

IFTTT stands for IF This Then That.
It’s a platform that lets you create automations called applets that connect different services with a command.
For example, take the applet: Save Your Instagram Photos to Dropbox.
It would use the command: If you post a photograph on Instagram, Then save a copy to Dropbox.
If you head over to All Services, you can see the full listing of services (applications, networks, features, tools, etc.) that IFTTT connects to.
There are all kinds of weird and wonderful connections available. But here are three applets that can save you time on social media:
- Pin new WordPress posts to a Pinterest board – Whenever you publish a new post on your WordPress blog, automatically publish a link, picture, and title to a Pinterest board.
- Automatically change your Twitter profile pic when you update your Facebook photo – Keep your social accounts in sync by updating your Twitter profile pic when your Facebook profile picture is changed.
- Share Instagram photos on Twitter only when you include a specific #hashtag in the caption – Whenever you include a specific #hashtag in your photo’s caption, it will automatically be tweeted. (Note: only works for single photo posts.)
If you can’t find the applet you need, then you can always create your own as Kristi Hines explains here.
Standout automation features:
- Provides hundreds of pre-made, time-saving applets
- Allows you to create your own applets
IFTTT Pricing Overview
IFTTT basic plan is FREE to use but does have paid options.
Social Pilot

Product Details
Manage all of your major social media accounts and improve your social media efficiency on one platform with automated post scheduling and many other unique features.
SocialPilot is a social media scheduling and marketing tool for small businesses and individuals! Schedule your posts to social media networks like Facebook, Twitter, LinkedIn, Google My Business, Pinterest, Instagram, TikTok, Tumblr, and more.
SocialPilot Pricing Overview
SocialPilot pricing starts at $30.00 per month, per user. There is a free version as SocialPilot offers a free trial. See additional pricing details by clicking button below.
CrowdFire

Product Details
Crowdfire is a powerful social media tool used by businesses and individuals all over the world to drive social media engagement and growth.
Crowdfire works with Facebook, Instagram, YouTube, Twitter, Pinterest, LinkedIn, WordPress, Etsy, Shopify, Medium, 500px, Vimeo and many more platforms.
With Crowdfire you can curate content, schedule posts, track conversations and measure performance from a single dashboard.
CrowdFire Pricing Overview
Crowdfire does have a Free ‘try it out’ option. Prices for solopreneurs and small businesses start from $7.50 per month
SyndBuddy 2.0

Product Details
SyndBuddy 2.0 is the latest version of a Social Syndication app. with a difference – instead of YOU doing all the work your fellow SyndBuddy members will do it for you!
All you have to do is type in the URL of the video, page, blog post you want socially syndicated and it is added to a queue to be actioned by others.
It’s a credit-based system (more on that below) but it comes complete with another automated software that allows you to syndicate other members content yourself, totally hands-free, and thereby earn credits. However, this is entirely optional.
SyndBuddy Pricing Overview
You can choose your preferred Plan but it IS a one-time price and comes pre-loaded with 2000 credits which is a LOT! You simply purchase more credits as and when you need them.
Pricing for 2000 credit package will be $97 One Time